Stella McCartney for Target redux - two weeks in, already marked down

As reported by frockwriter on October 1st, the second Stella McCartney for Target Australia collection was due to launch in 102 stores on October 29th. Last Thursday, Target told Ragtrader that 20percent of the stock had sold out on its first day and that the company was “extremely pleased” with the reaction. Five stores were singled out for special mention, where the 42-unit range had reportedly performed the best. Adelaide's Target Rundle Street, slap bang in that city's busiest shopping precinct, clearly was not one of them however. Because when frockwriter was in town last week for the Adelaide Fashion Festival and checked the store on November 9th, it looked to have almost the entire collection still hanging - and noone looking at it. Five days later, at Westfield Bondi Junction in Sydney – one of the stores flagged by Target as having experienced the highest demand – we couldn’t help but notice this 20percent off banner, top, in the middle of McCartney’s section. And this is what the Stella McCartney section looks like today in Target Rundle Street (below) - after the entire McCartney promotion was moved away from the front of the store to join the rest of the womenswear offer, reports our SA fashionista-on-the-ground, Selena Battersby.

Kane and able

Word first leaked on Friday that Brit enfant terrible Christopher Kane (above, pictured with Donatelle Versace) has been involved in a collab project with Versace's 20 year-old diffusion line Versus, which is being relaunched after a four year hiatus. Yesterday the spectacular, crystal-encrusted accessories collection was unveiled in Milan and here are a couple of shots, courtesy Versace.



This is not the first time Kane has worked with Versace.

Prior to the September 2006 launch of his own signature collection in London, the St Martins graduate briefly consulted to Versace's Atelier haute couture line and the accessories line.

Given how closely-guarded the Kane intel was, you have to wonder how much more of an involvement he may have in the Versus fashion collection, which will bow at the Spring 2010 shows in September.

Or indeed, whether there may be anything in the pipeline with another Versace protege, Norwegian Kristian Aadnevik.



All images: Versace.