Thursday, February 17, 2011

Andrej Pejic on the cover of ZEIT magazin

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Andrej Pejic's first modelling job was a cover: issue #77 of Australia's Oyster magazine, in 2008, together with two female models. Given Pejic's profile today, that was extraordinarily good foresight on Oyster's part. What is surprising, perhaps, is that it has taken this long for Pejic to land a solo cover. Germany's ZEIT magazin is the first cab off what frockwriter understands is a rapidly lengthening cover rank for Pejic, with two other European covers shot in the past two weeks - one of them, quite a big deal in fashion terms. ZEIT magazin is the arts/culture supplement to German newspaper Die Zeit. Founded in 1970, the magazine describes itself as the paper's "emotional section" and its numerous investigations and scoops over the years include having tracked down, in Buenos Aires, the long-lost original version of Fritz Lang's 1927 German Expressionist masterpiece Metropolis, which then premiered at last year's Berlin International Film Festival.

The cover line translates as "She is a model" and Tillman Prüfer's cover story promises to be an interesting read, one that hopefully examines the broader cultural backdrop into which Pejic has landed.

The cover and accompanying fashion editorial were lensed by Juergen Teller in London over two days a fortnight ago - in between the Paris mens' fashion week and the haute couture shows, in which Pejic now famously walked as Jean Paul Gaultier's bride. Here are a few of the images below. Head to Les Mads to see a few more. It was the second time Teller and Pejic had worked together - after the Marc by Marc Jacobs Spring/Summer 2001 campaign shoot in Marrakech late last year.

Currently at New York Fashion Week, where he has so far walked in eight shows - half of them in womenswear and half of them in menswear - Pejic has also made several other television appearances since the Seven Network's Sunday Night profile ran on Sunday 13th February. Including CBS, Inside Edition and a live cross to Seven's The Morning Show.

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