So Australian Fashion Week SS1011 is launched. Well, kind of. Wednesday's launch of the Frock Stars exhibition at Sydney's Powerhouse Museum served as a defacto kickoff, two weeks ahead of touchdown. Covered it briefly on Twitter. And frockwriter must admit, as we predicted, it was a little awkward. Case in point: amongst the speeches, not a peep from the event's founder Simon Lock, which seemed odd. The official schedule is now online. Frockwriter got pretty close to nailing it - here it is, superimposed over our original draft. Many thanks to all the tipsters who helped fill in the gaps. Celebrity stylist Carson Kressley was one of few celebs at Wednesday's launch. He was in town for a Westfield promotion and we had a quick chat - recorded on the BB using Qik.
The exhibition, which runs until the 29th August, features garments, sketches, photographs, videos and even press clippings (including one of my Sydney Morning Herald stories).
It was nice to see the following quote from Lock blown up at the exhibition's entrance and repeated on the Powerhouse website:
"Fashion week says to the world that Australia is able to compete in the most image-led, sophisticated, cultural market in the world, which is ready-to-wear fashion".
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