Thursday, August 26, 2010

The eyes have it: Ksubi's 2011 eyewear campaign


Given that Ksubi resurrected itself from the ashes of liquidation earlier this year, bought by a consortium for $5million after collapsing under a $9million debt burden, you have to wonder if the metal eagle on the ‘elnath’ aviators in the brand’s new 'eye eye' eyewear range is a wink from co-founders Dan Single and George Gorrow. Either way, good to see Ksubi moving forward. The campaign was shot by Kane Skennar and stars Heidi Harrington, Rosemary Smith, Dion Antony, Jann Cruraszkiewicz and model-of-the-moment (and Single squeeze) Bambi Northwood-Blyth. See below for the entire campaign. And frockwriter’s Posterous for some behind-the-scenes shots. At A$289-329 a pop, they sure beat premium jeans. Available next month at David Jones, General Pants and Ksubi’s stores – including the relocated Paddington boutique at 140 Oxford Street (formerly Kit Cosmetics) and from mid October, Ksubi's new store in the new Westfield Sydney. 







all images: supplied exclusively to frockwriter by ksubi

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