Tuesday, November 16, 2010

James Varley shoots Trimapee

trimapee AW11 lookbook shoot/jamie wdziekonski 

Frockwriter predicted it wouldn’t be long until new Chadwick glamour boy James Varley added to his newbie model portfolio. How does a full page feature in Melbourne’s Age newspaper sound? That’s what Varley scored on Friday, in Jan Breen Burn’s great piece entitled Beautiful Boys. Most of the story was about Australia’s latest supermodel-on-the-cusp – androgynous Melburnite Andrej Pejic – but Varley was quoted in the story and prominently featured photographically, epitomising what Chadwick Melbourne director Matthew Anderson coined as the new “femiman” look. Well Varley is about to further add to his book. This morning, in Melbourne, he is shooting the Autumn/Winter 2011 lookbook for Trimapee, the four year-old label from Mario-Luca Carlucci and Peter Strateas. Lensed by Christian Blanchard, the lookbook also features new girl Kate Clements from Giant. Here is a sneak peek at the preps – and some of Trimapee’s new season leather. Follow Trimapee’s new marketing dude, blogger Jamie Wdziekonski, on Twitter for real-time updates throughout the shoot.


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