Frockwriter first noticed Andrej Pejic at Sydney’s Rosemount Australian Fashion Week in May. Then 17 years old, Pejic was a little hard to miss at Ant!podium’s show: he opened it. And many may well have assumed he was a she. The incredibly androgynous Melbourne-ite has been modelling for 12 months, turned 18 on Friday and is about to complete his HSC (Australian highschool final year exams), with his agency, Chadwick, prepping to send him overseas. After Jethro Cave (who appears on the latest cover of New Zealand’s NO magazine), frockwriter predicts that Pejic will be Australia’s next edgy male modelling star. In its August edition, Australia's Pagesonline dedicated eight pages to Pejic. And he features on no less than 14 pages in the new issue 30 of RUSSH, in this intriguingly-titled, Will Davidson-lensed editorial ‘Creep’.
According to Chadwick Melbourne director Matthew Anderson, the interest in Pejic bucks a dramatic, and quite sudden, conservative shift back to beefier male models in the Australian market.
Notes Anderson, “Over the last 12 months skinny androgyny shifted when the economic crisis hit. Within a three month period we went from scrawn to brawn. Myer going from using Jethro Cave to (former Brit rugby league player) Kris Smith is a good example. In times of economic crisis, subconsciously advertisers seem to be responding to strong guys who look like they’re going to save us. That all-American, chiselled jaw, Abercrombie & Fitch guy seems to be the flavour of the month again”.
all images: courtesy russh
13 comments:
Hilarious moment at RAFW when Andrej opened the Ant!podium show - I was sitting next to the divine Ed in Chief of 10 magazine Sophia - she thought he was Jessica Heart after just seeing her in KAREN we had a good giggle after I mentioned she was in fact a he. They would make adorable siblings. I loved his cover appearance on OYSTER also.
How can a boy be so pretty?
Amazing what a difference 20 years can make. Back then, his option would have been to join Les Girls instead of Chadwicks. I'm not even joking.
Interesting... However, I don't find this young man's appearance to be that androgynous.
No matthew, people stopped booking jethro cave because they didn't want little c**ts that couldn't even stay on the catwalk because... and affected the rude and arrogant attitude of a 'rockstar' when all they had was 23 chromosomes of one.
SNAP!! I see youre points jayne.. anyone seen the recent photos of him with his model girlfriend on cobrasnake.. What designers would want to use him! He looks quite dirty.. and his gf seems to enjoy getting her tits out (call me old or just old fashioned) shes the same one snapped naked with miss morton on cobrasnake earlier this year.. i know this doesnt have much relevance to andrej ... but i would like to say that i think he definitely has the potential to take over from cave.. hes quite stunning
Kay, do you have a link to those photos from the Cobrasnake? I had a bit of a look lastnight but couldnt find them.
x
Emma -
http://www.thecobrasnake.com/partyphotos/moshpit/IMG_0742.html
http://www.thecobrasnake.com/partyphotos/moshpit/IMG_0853.html
http://www.thecobrasnake.com/partyphotos/moshpit/IMG_0854.html
http://www.thecobrasnake.com/partyphotos/moshpit/IMG_0863.html
http://www.thecobrasnake.com/partyphotos/fuzzyfuture/IMG_8456.html
http://www.thecobrasnake.com/partyphotos/fuzzyfuture/IMG_8460.html
http://www.thecobrasnake.com/partyphotos/fuzzyfuture/IMG_8628.html
http://www.thecobrasnake.com/partyphotos/fuzzyfuture/IMG_8454.html
She must really like that bra..
it really looks like martin cohn.. are you sure its andre?
stranger things have happened i imagine but, well, you'd assume an agency would know which jobs its models had booked.
thanks kay! she really seems to love that pose
^Ewwww.... she's skanky, he's skanky. Yuck! ^
More celeb kids and wannabe's in holey underwear, looking dirty with ciggies hanging out of their mouths at after parties on cobrasnake... just what we need more of!!!
Bring on boys like Andrej and a return to beauty I says!
he is an amasing young boy. He has a style, he is beatifull. he obviesly did not have a great success in Australia (who knows why) but I hope he will have more luck in Europe. Well done Andrej!
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