Vogue Australia's Model Series is an IMG Models exclusive

The competition in Australia's modelling market was already heating up before IMG Models rolled into town last July. Sydney agency Chic Management was accused of "undercutting" the competition at last year's Mercedes-Benz Fashion Week Australia via the agency's "Chic Exclusive" shows featuring only Chic models. Frockwriter understands that the Chic Exclusives will continue at this year's event, which officially starts on Monday, but has kicked off already with a few off-schedule shows around town this week. Tomorrow morning's Carla Zampatti show in the Sydney CBD will feature only Chic girls. Meanwhile, IMG Models Australia has returned fire by stitching up its own big exclusive - with no less than Vogue Australia. And the other agencies are fuming. 

Showcards: IMG Models Australia - MBFWA SS 13/14

And now to the MBFWA Spring/Summer 2013 show pack from IMG Models Australia. A collaboration between the agency, Sydney-based collage artist and model (repped by IMG Models Australia) Mason Mulholland and graphic designer/photographer Mitchell McLennan, the pack of 57 cards comes in a smart, white laser-cut perspex box. Thirty seven of the names are definitely in town for MBFWA, with the others (including Gemma Ward and Miranda Kerr) just there for promotional purposes, but theoretically available for the event by special request.

Miranda Kerr on how to avoid a wardrobe malfunction

AKM-GSI/splash news

As far as wardrobe malfunctions go, they don't get much more embarrassing than Anne Hathaway's experience at the premiere of Les Misérables in New York on December 10. Hathaway had chosen a dramatic Tom Ford ensemble for the occasion: a black gown with a thigh-high split over a pair of knee-high gladiator boots. And not much else, as it unfortunately emerged when she alighted from her limo to a blaze of paparazzi flashes - and a knicker-less Hathaway flashed them back. The photos, naturally, travelled around the world. After spotting some recent images of our own Miranda Kerr emerging from a limo looking pulled together and intensely focussed, frockwriter thought we would pick her brains on the subject at last week's David Jones show. 

Birthday girl - David Jones Autumn/Winter 2013

Australia’s David Jones celebrates its 175^th birthday this year, making it the oldest department in the world to be operating under its original name. Last night in Sydney, DJs staged its Autumn/Winter 2013 fashion showcase. Thanks to a dramatic expansion of the backstage area - 250sqm of it in fact, over double the space allocated for the previous two seasons - there was so much more room for the media in attendance, from DJs’ outside broadcast camera crew, who were shooting for the live stream, to all the photographers and social media chroniclers on deck (see our backstage portfolio, below). The latter included many of the models themselves, who were happy-snapping and Instagramming in the lineup in their first looks.

Show ponies - David Jones Autumn/Winter 2013

grey wasp/blue wasp/splash news

Miranda Kerr has touched down (here she is, above, arriving at Sydney airport on Friday, Louis Vuitton luggage in tow) which means it's show time at David Jones. All eyes and cameras will be trained on the Australian department store's 7th floor tomorrow night for the Autumn/Winter 2013 showcase. Frockwriter will, as usual, have all the backstage action but in the interim, we were interested to take a peek at the list of 50 other names who will be flanking La Kerr on the runway. Not surprisingly, this season's cast list is reflective of the dramatic changes that the Australian modelling industry has undergone over the past 12 months, with the launch of a major new competitor in IMG Models. This time last year, a number of names - including Kerr - were repped by other agencies. 

Gemma Ward signs with IMG Models Australia, plots comeback; ALK is off the grid

New year, new model movements. First up: a couple of major names are currently AWOL from the websites of two of Australia’s biggest model agencies, Viviens Model Management and Chic Management. The big question - just where are Gemma Ward and Abbey Lee Kershaw headed?

Australian models on the S/S 2013 campaign trail

Their numbers on the Spring/Summer 2013 runways might have dropped by half from the previous summer season, but 19 Australian models still managed to cut a swathe through the New York, London, Milan and Paris shows in September and October last year. Some among them, such as Ruby Jean Wilson and Julia Nobis, scored high profile opening and closing roles. Judging by the SS13 advertising campaigns that are now beginning to roll out, the antipodians made quite an impression. To date, no less than seven Australian models have popped up in ten major international campaigns. Who are they?

Frockwriter's Top 10 posts of 2012

We usually flag the top posts of the previous 12 months on Frockwriter’s July 4 birthday each year. This year we opted instead to focus on some of the challenges – and frustrations - of trying to maintain an independent news blog, whilst avoiding getting sucked into the vortex of the blogger gravy train. So here is a list of our top stories for 2012, rated by traffic. The year’s number one post, Close encounters of the KL kind – which attracted over 20,000 hits - is incidentally also one of the top posts in this blog's four and a half year history. It's also a story on which we personally received considerable feedback, from people who contacted us to say how much they enjoyed reading it. Not bad for a post that we originally hesitated publishing at all, because of its length and potential TLDR factor – “too long didn’t read” being the mantra of many when confronted with longform pieces on the net.

If the shoe fits

andrej pejic models chris benz SS12 via sight management studio

We all talk – a great deal – about the sizes of the bodies of fashion models. The sizes of their feet, however, rarely come up for discussion. What an interesting topic of conversation it proved to be when we puffed this week's Anmari Botha post on both frockwriter’s and my personal Facebook pages, using one of Botha’s IMG Models showcards as an illustration – and her published shoe size, "7.5", sparked a raft of comments. “How does a 5’11” woman have such small feet?!” asked Sydney-based media trainer Shauna Stafford. Another noted, “Most women that size would have size nine or ten feet”. While a former magazine maven chimed in, “Your basic nightmare. Perfect” – referring, we assume, to the dearth of “unusual” shoe sizes in the fashion cupboard of a typical magazine.

There's no other store (for top models) like David Jones

As the August vacations wind down in the northern hemisphere and the fash pack contemplates getting back to work, starting with the Spring/Summer 2013 season which kicks off in a few weeks, Australians are heading into our own summer season. David Jones was the first cab off the rank last night with its Spring/Summer 2012/2013 launch, a riot of colour and cartoon heroes. To showcase the store's edit of some of the best Australian collections of the season from leading names such as Josh Goot, Dion Lee, Camilla, Zimmermann, We Are Handsome, Lisa Ho and new Djs stablemate Gary Bigeni, was a swag of top Australian models. Joining DJs' high profile ambassador Miranda Kerr was Sports Illustrated covergirl Jessica Gomes - who looked like Wonder Woman in some novelty swimwear courtesy Romance Was Born - and rising stars such as Rose Smith, Montana Cox, Jemma Baines, Nicole Pollard, Bambi Northwood-Blyth, Jack Vanderhart and Jordan and Zac Stenmark, all of whom have made waves on international runways in recent seasons. The biggest of all, after Kerr, was Julia Nobis, who was booked as a David Jones exclusive, which means you won't be seeing her at Myer's show tomorrow.

Did Miranda Kerr neglect to stitch up a Laurent Darmon photoshoot?

laurent darmon

Rarely does a day go by, it seems, without an image of Miranda Kerr being published on an international news site, usually with Flynn, her 18 month-old son with Orlando Bloom, in tow. But a new set of far racier images of Kerr have just surfaced and are spreading across the net at record speed - the exact origins of which appear for the moment to be a mystery. NSFW

Miranda Kerr and Nicole Trunfio sign with IMG Australia

backstage at david jones AW12 (kerr) and AW11

Back in June, frockwriter first reported that IMG Models was about to open up shop in Sydney with the new agency due to be headed up by Danielle Ragenard, the former general manager of high profile Sydney modelling agency Chic Management. We also predicted that Chic Management star Miranda Kerr would be IMG's first client – and that others may follow her. Following a report today that Kerr has now left Chic Management, IMG Australia – the official name of the newest division of the world's biggest modelling agency – has confirmed to frockwriter that Kerr joined the agency a week ago. And Kerr is not the only name on the books.

Will Miranda Kerr be IMG Models Sydney's first client?

backstage at david jones SS1112/frockwriter

You wouldn't start a new model agency without a big name, would you? In further developments to frockwriter's story yesterday about the world's biggest model agency about to commence operations in Sydney - now confirmed by the IMG Models headquarters in New York -  industry speculation is now rife that the first model who will be signed by the new agency will be Miranda Kerr. 

Julia Nobis - the face of Fall

nobis backstage at thierry mugler FW1213 via style bistro

It was just two years ago when Julia Nobis came to the fashion world's attention, thanks to a New York Fashion Week exclusive with Calvin Klein. She then proceeded to power ahead on the world's runways, booking some of the best shows in the business: 33 in that first international show season, Fall/Winter 2010/2011; 43 shows in her second, six months later; 50 in her third; 72 in her fourth; and 73 shows in total in her fifth and most recent season – Fall/Winter 2012/2013 in February and March this year. For two consecutive seasons, the now 19 year-old Sydney-ite has had the biggest individual show tally of any international model. And all that hard work looks to have finally paid off.

In Vogue: Chrystal Copland

theotherfashion via TFS

Another week, another Perth model lands a magazine cover. First, Tom Bull cracks his first cover with The Australian's Wish magazine, for April. And now Chrystal Copland has landed her first international cover - no less than Vogue Italia, also for April. Copland is part of an ensemble cast posing in the magazine's 'Prom Night' cover story, shot, as always, by the inimitable Steven Meisel. There are two covers; one, complete with freakish masks. So far no good highres versions have appeared, but above is an out-take and below are both versions of the final cover in lowres. And Australia's other Vogue Italia covergirls. 

Best in show - the Australian models of Fall/Winter 2012/2013

julia nobis after the miu miu FW1213 show/altamira via ford models

That's a wrap for Fall/Winter 2012/2013 folks. Above is a shot of Julia Nobis taken just after Miu Miu on Wednesday, the final day of Paris Fashion Week. She's looking a little dazed and confused. Considering that by our count, Nobis walked in 73 shows from New York to London, Milan and Paris - besting her record from last season by one show - no surprises there. Nobis led the Australian model pack once again and quite possibly will also emerge as the season's number one catwalker for the second consecutive time. So far, we have counted 34 Australians on the FW1213 runways. There was pretty much an Australian in every major show of the season. At Chanel, there were five: Nobis, Miranda Kerr, Montana Cox, Rose Smith and Caitlin Lomax. They walked in so many shows, they corrupted frockwriter's interface. No joke. After battling data problems for the past two seasons with the increasing size of these showlist posts, we have now had to put the show details of the busiest Australians into drop-down boxes. 

Once upon a time in David Jones

the great restaurant at david jones, 1938

With apologies to Miranda Kerr, the terrific cast and some great Australian designer offerings at David Jones' Autumn/Winter 2012 showcase on Wednesday, in frockwriter's opinion the real star of the evening was DJs' just-restored On Seven space. This was no mere refurb, but essentially the fruit of retail archaeology - not to mention a multimillion dollar budget that must have made the David Jones board hyperventilate when it was first proposed mid 2011, shortly after ceo Paul Zahra issued a shock profit downgrade. Originally launched in 1928 as The Great Restaurant, the space was shuttered in 1965 and eventually cut in half with a floating ceiling in 1981, to make room for an international designer brand floor. The remaining void became home to over 200 different utility cables and a lot of dust. The space has been hidden from public view for the best part of 50 years.

Summer of the thirty-eighth doll

dempsey stewart at louis vuitton SS12/getty via daylife

Take a bow ladies - and gentlemen. Thirty-eight Australian models have just helped wrap up the Spring/Summer 2012 ready-to-wear runway season in New York, London, Milan and Paris - by frockwriter's estimate, a 35percent increase in numbers from the previous season. And what a season it has been, culminating over this past week in Paris, where the 18-strong Australian contingent included Miranda Kerr. No Balenciaga exclusive for Kerr, for the first time in four seasons. But after making her name as one of the world's highest-paid models, thanks to a lucrative contract with lingerie giant Victoria's Secret, how fantastic to see Kerr take her place alongside the world's top high fashion girls in a string of other blue chip brand shows, from Christian Dior to Lanvin and Chanel. Flanked by Abbey Lee Kershaw and Catherine McNeil, who is looking better than ever after a year's break from the shows, it was like the holy triumvirate of Australian modelling reunited. They were joined by Julia Nobis who walked in, wait for it, 72 shows, opening six. This may well make Nobis the busiest model - of any nationality - of the SS12 season by show numbers. Oddly, Nobis has yet to even be accorded a ranking on models.com's Top 50 Women list. One assumes this may soon change.   

What does Andrej Pejic have to do to make the cover of Vogue Australia?

gazelle paulo/freak chic

Andrej Pejic’s first modelling job was a cover shoot – for Oyster’s 77th edition, back in 2008, flanked by a phalanx of male and female models. And while many cover tries never make it to page one, one of Pejic’s Oyster shots did, together with two of the women. It’s fair to say, however, that very few in the Australian industry knew who he was at this time and he was by no means the sole focus of the story. Fast track to August 2011 and Pejic has appeared on no less than eight international magazine covers in the space of six months: Zeit Magazin (February), Photo (March), Dossier Journal (Spring 2011), Citizen K (Spring 2011), Carbon Copy (Spring 2011), L’Officiel Ukraine (June 2011), Follow #5 and just this week, the very high-profile New York magazine, as one of four covers of the magazine’s Fall 2011 fashion special. Here is a photo gallery of all nine covers (best viewed on the blog): 

Flynn Bloom likes the limelight, Miranda Kerr thinks her drug-free labour was "a bit crazy"

celebkids.whyfame.com

Miranda Kerr is in town, as you know, spruiking David Jones. Below is a quick video chat backstage after last Wednesday’s runway show starring Kerr, in which she concedes that she found the prospect of doing the DJs' show in a swimsuit just seven months after giving birth “a little nerve-wracking” and confirms that she will be back on Victoria’s Secret runway later in the year. When asked what is the best thing about motherhood, Kerr notes “Everything, I just love it. There’s no word that could describe the joy and loveliness that it is to be a mother”. Undergoing a 27 hour labour without drugs may have given the supermod pause for some reflection however. She told frockwriter, “I was kind of a bit crazy not to but you know, I’d made my mind up and I’ll probably just see how I go next time”. As for Flynn, arguably the most overexposed baby on the planet right now, Kerr reveals that it’s a tough job trying not to give paps their money shots whenever she’s been out and about with Flynn in recent months. “You try your best to avoid it but it’s inevitable. And he was really into it. I tried to like, protect him but he comes around [flicks her head around, mimicking Flynn] because he likes the light”.