Thursday, July 22, 2010

Blue rondo à la Turks & Caicos: Behind-the-scenes at Zimmermann's high summer shoot

So the world’s biggest bikini fest has just wrapped in Miami. No, not IMG’s runway event, Mercedes Benz Fashion Week Swim at the Raleigh Hotel, but that’s certainly part of the action that revolves around the Miami SwimShow, the premier swimwear showcase staged each July by the Florida Swimwear Association. Zimmermann was front and centre at the latter event, as they have been for over a decade (only appearing on IMG’s runway a couple of times). After checking out the summer popup store in New York and continuing to scout for a more permanent NY location, most of the Zimmermann camp then headed to the West Indies’ Turks and Caicos Islands last week to shoot a campaign for the brand's new high summer collection, which bows in October. Here are a few behind-the-scenes shots of New York-based photographer David Roemer, model Jessica Marie and the Oz hair, makeup and styling team of Louisa Gent, Jodie Boland and Tamila Purvis shooting in and around the islands' turquoise waters. It’s a tough job but someone’s got to do it.

Just because the Zimmermann sisters weren't on the Miami runway this season, that doesn’t mean  they did not take in any of the action.

Some may have spotted Simone Zimmermann in the front row (R) at Sunday’s Red Carter show in this shot that popped up on Jezebel:


But several other Australian swimwear brands were on the runway: White Sands Australia, Lisa Marie, Lisa Blue and Kooey.

Head to IMG’s website for runway images. Here are Lisa Marie, Kooey and Lisa Blue in one video:

And White Sands in a short video taken by one show attendee:

all turks & caicos location images: supplied exclusively to frockwriter by zimmermann


Zanita said...

Should be gorgeous, love Tamilas work - probably the shoot with feature her new jewellery range Maniamania.

On an unrelated note which could interest you, Crystal Renn has made it into the Top 50 on I think its fabulous news - so who's is the next up and coming 'plus size'?


Miann - Fashion Falsehood said...

YUCK the model in the campaign is too skinny. I'm all for skinny models, but I don't want to see someone emaciatd in a bikini. There's nothing appealing about it...

Louisa said...

The model was a fun & healthy girl from California who was into living life & working out! Eating right with a regular fitness routine is something everyone can aspire to.

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