On the campaign trail with Miranda Kerr

After today's David Jones Spring/Summer 2009/2010 presentation, I made my way backstage to attempt to track down some models and notably, the star, Australian supermod Miranda Kerr. In attempting to secure a one-on-one - which I did eventually, albeit very brief - I wound up tailing Kerr as she attended to a series of press commitments, recording as I went with live streaming video. Here is the series of videos. And apologies for the poor quality. The light backstage in the green room was particularly bad.

First up: a big post-show photocall on the runway with all the photographers, during which Kerr was joined by the retailer's former face, now DJs ambassador, Megan Gale:



Then, a kind of mini press conference backstage in Kerr's private green room, during which Kerr answered questions from the interstate press. After taking notes initially, I thought I would just start recording in the hope that at least Kerr's answers would be audible:



Once the interstate press had cleared out of the green room, a camera crew from Nine's prime time tabloid tv show A Current Affair rocked up to discuss the best place to record Kerr's voiceover for a story that is apparently going to air tonight.

Kerr is the reporter on the story and I was told that in it, she interviews several David Jones parties and designers.

Evidently, there was no time for Kerr to return to the Nine studios to put the voice down, so she was obliged to do it in the field. As do in fact many bona fide reporters. I mentioned to Kerr that Elsa Klensch's producer at CNN once told me that Klensch - who pioneered fashion television news on CNN in the early 1980s - used to put down V/Os for her on-the-road stories in hotel rooms, with a wet towel over her head creating a mini studio.

After traipsing around backstage it was eventually decided that the green room was the best option. I was with the DJs posse so I went in as well. And, quality or no quality, figured it was too good an opportunity to pass up so I flicked the record sitch. At one point, I managed to signal to someone to please turn up the lights so fortunately the light does improve at one point.

On several occasions the producer tutors Kerr vis-à-vis emphasis and also pronunciation, with a debate erupting at one point over her use of the American "zee" instead of the Australian "zed".

Given that the producer spoke with a broad Scottish accent, it was somewhat amusing.